AIR FRANCE KLM, TAROM and Banca Transilvania launch BT Flying Blue card

BT, AIR FRANCE KLM and TAROM launch today a joint product for the market in Romania: a travel credit card.

This new product will allow the Flying Blue members to earn Award Miles for their daily purchases, which can then be used to buy airline tickets and other attractive products on the online store Flying Blue.

Banca Transilvania, in partnership with AIR FRANCE KLM and TAROM, launches today the BT Flying Blue card.

The product will bring various benefits to users and will enable them, with every purchase, to win Award Miles in the Flying Blue program. With these miles they will be able to purchase later tickets and other attractive products.

The BT Flying Blue card is released in two versions: Classic and Premium. 

Release Special Offer

For the first 1,000 card holders, the welcome bonus will be of 15.000 Award Miles, for the first purchase with the card the BT Flying Blue Premium or 10.000 Award Miles, for the first purchase with the card the BT Flying Blue Classic.

The 15.000 Award Miles or 10.000 Award Miles will allow the holder to purchase a one way ticket to any destination in Europe or in Romania.

Details on the BT Flying Blue cards

BT Flying Blue Classic Card

With the BT Flying Blue Classic card, Flying Blue members will receive 1.000 Award Miles on their first purchase. They will earn 1.5 Mile Award every 4 lei spent for purchases of AIR FRANCE KLM and TAROM goods or services. Members will earn 1 Mile Award every 4 lei spent on any purchases made at merchants in Romania and 1.5 Mile Award 4 lei spent abroad. With the BT Classic Flying Blue card, members can pay for purchases in up to 3 installments for the purchase of the AIR FRANCE KLM and TAROM products. BT Classic Flying Blue card comes with free travel insurance.

BT Flying Blue Premium Card

With the BT Flying Blue Premium card, Flying Blue members will receive 2.000 Award Miles on their first shopping transaction. They will also earn 2 Award Miles every 4 lei spent on purchases of AIR FRANCE KLM and TAROM products or services and 2.5 Award Miles for purchases made abroad. Members will earn 1.5 Mile Award for every 4 lei spent on purchases made in Romania. With the BT Flying Blue Premium card members can also pay in 3 installments for purchases of the AIR FRANCE KLM and TAROM products. The BT Flying Blue Premium Card comes with free travel insurance and access to business lounges of international airports "Henri Coanda" and "Avram Iancu Cluj".

AIR FRANCE KLM, TAROM and Banca Transilvania: a solid and lasting partnership

The partnership between AIR FRANCE KLM, TAROM and BT bring new benefits to customers of all stakeholders.

"Four strong brands, including Banca Transilvania, have joined forces to ensure the success of this nice project: the BT Flying Blue card. Made especially for frequent flyers, cards turn shopping into new destinations and destinations into experiences. This is the type of card that says a lot about those wearing it in their wallet, precisely because it signifies a lifestyle." said Ömer Tetik, CEO of Banc Transilvania.

"The launch of this card with set and trusted partners gives us the opportunity to bring our customers closer to the Flying Blue program, which is already a success in Romania." said Alexandru Dobrescu, CEO of AIR FRANCE KLM Romania.

“This initiative means embracing a new future cooperation both with the Flying Blue partners, and with one of the most respected banks on the Romanian market to the benefit of our passengers. Those who hold such cards can accumulate Flying Blue miles at a pace much faster, because every purchase made with the card will turn into miles." said Christian Heinzmann, CEO TAROM.

About AIR FRANCE KLM

AIR FRANCE KLM is one of the largest players in air transport worldwide and the market leader in long-haul flights departing from Europe. In 2013, AIR FRANCE KLM has carried over 77.3 million passengers and over 1.3 million tons of cargo. The airline's fleet consists of 552 aircraft and network covering 231 destinations in 103 countries through hubs in Paris-Charles de Gaulle, one of the largest airports in the world and in Amsterdam - Schiphol.

AIR FRANCE and KLM are SkyTeam global alliance member companies which counts 20 members and offers passengers worldwide access to a global network of more than 16.323 flights to over 1.064 destinations in 178 countries. - www.airfrance.ro & www.klm.ro

About TAROM

The Romanian National Air Transport Company TAROM was founded in 1954 and has grown along with Romanian aviation. With a history spanning for more than half a century, the history of the Romanian National Air Transport Company begins with the development of the aviation industry, an area in which Romania was noted through Aurel Vlaicu, Traian Vuia and Henri Coandă.

TAROM operates under the authority of the Ministry of Transport. Since June 2010 is member of SkyTeam Alliance, since 1993 member of the International Air Transport Association (IATA), and since 2000 a member of the Association of European Airlines (AEA). - www.tarom.ro -

About Banca Transilvania

Banca Transilvania is one of the three largest banks in Romania, in terms of assets. Its activity is organized in three main business lines: Corporate, SME and Retail. BT has over 6.000 employees, a network of nearly 550 offices and 1.8 million active customers. The strategy is supported by the international shareholders, European Bank for Reconstruction and Development (EBRD) and IFC - World Bank. - www.bancatransilvania.ro -

About Flying Blue

Flying Blue is the largest loyalty program in Europe, with more than 24.5 million members. It has 35 partner airlines and over 100 non-airline partners. As its members travel more, much more prizes they will receive. Flying Blue card customers can access numerous services, specially designed to have a pleasant journey.

Members can log on www.airfrance.com and www.klm.com to check their account and receive directly the gift tickets or request related updates about the Miles. Flyingblue.com site, members can easily book tickets promotional gift, available exclusively online. Members can consult the "Flying Blue Store" to learn different ways to earn and use the Miles with the full list of the program partners. For new members, there is a detailed presentation of the Flying Blue program with different advantages, explained in videos and tutorials. - www.flyingblue.com -

 

CONTACT:

TAROM Press Office

E-mail: presa@tarom.ro

EV SSL